asotiaye fashion house

At the heart of Asotiayé is Abdulhameed Ayodeji, a storyteller who uses fashion as a language to connect culture, identity, and modern expression. Growing up surrounded by rich traditions and artistry he developed a passion for reinterpreting heritage through design. As Creative Director, Asotiayé where he infuses every piece with meaning, drawing from personal experiences, community, and history, to craft clothing that feels both deeply rooted and refreshingly contemporary. For him Asotiayé is more than a brand; it is a journey of honoring the past while shaping the future of African fashion.